Things to Know About 4 Exciting Communication Jobs
The field of communication is broad and expanding rapidly, with many different types of job opportunities available. If you are interested in media and communication, you can rest assured that there is a position within this area that fits your abilities and talents. Whether you are planning to attend college to study communication or want to switch from your current profession, here is more information about some of the employment options within this exciting and fast-paced field.
Public Relations Specialist
PR specialists manage the public image of their clients through various means. As part of their jobs, PR specialists plan and carry out strategies that maintain a positive perception and spread awareness of their client’s objectives. This can mean producing press releases, collaborating with online influencers, planning events or working with a company like Jukin Media. These clients can be individuals or businesses in virtually any field, from music and television to non-profits and restaurants. To be a PR specialist, you should be confident in interpersonal interactions, have good oral and written communication skills, feel comfortable with public speaking, have the ability to think outside the box and have solid organizational skills. PR professionals can expect to make around $60,000 per year.
Social Media Director
Social media directors create and execute strategies that help spread awareness of their clients via social media. They also help build community around their clients’ brand identity. In order to be a social media director, you should have extensive knowledge of social media platforms, have excellent written communication skills, be confident thinking creatively and brainstorming, be comfortable working with others, be aware of digital marketing strategies and be a good planner. Social media directors make around $70,000 per year, on average.
Journalists report on news stories in various mediums, including television, print and on the internet. These stories can range from politics and current events to entertainment and the arts. Many journalists specialize in a certain area, such as sports journalism and investigative journalism. In order to work in journalism, you should be a confident writer and communicator, be comfortable networking and speaking with people, work well under pressure and be detail-oriented. Journalists make around $30,000 to $40,000 per year, depending on their level of experience.
Copywriters write “copy” or content that helps sell goods and services. This may be writing that ends up on a website or on the outside of retail packaging. Copywriters should have good writing skills, have the ability to work under pressure and on deadline, be creative and be willing to learn. The salaries for copywriters can vary widely, as some are paid a salary and others are paid per article.
Media and communication offer many other interesting opportunities in addition to these four, including marketing, advertising, editing, event planning, producing, graphic design and brand management. If you have the drive and ambition to succeed in this field, you will be able to find a job that is fulfilling and allows you to leverage your strengths. If you are considering a career in communication, now is a great time to take the leap!